Derrick Rose Close To Signing A ‘Lifetime’ Deal With Adidas Worth Rumored $250 Million

David Astramskas David AstramskasAbout the Author
Aka VincentDa & RedApples fka Expiredpineapples. My alter-ego is a digital-marketing guy in Houston. Won editing awards & created obsolete flash websites that have been featured in mags like Sports Illustrated. Studied film & women at FSU during the golden age of hip-hop. Collects records, laserdiscs, sports memorabilia & toys. Father of 2 daughters that are more athletic and popular on YouTube.

| December 30th, 2011 | 2,880 Views

From the Business Insider Sports Page by Ariel Sandler

Derrick Rose is a very wealthy man.

Signing a five-year contract extension with the Chicago Bulls worth nearly $95 million will do that for you.

And he’s about to get richer.

We wrote earlier this week that Rose was closing in on a deal with Adidas that would make him one of the highest-paid shoe endorsers ever.

Looks like the two sides are getting closer.

In his Weekend Dime on, Marc Stein drops news from “one industry source” that the point guard will soon sign a “lifetime” endorsement deal with the company worth up to $250 million.

The 10-year deal would surely make Rose the “face” of the company – as if he’s not already – around the world. Why is he worth it?

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