Dwyane Wade promotes video game RIFT China for “8-figure sum”
David AstramskasAka VincentDa & RedApples fka Expiredpineapples. My alter-ego is a digital-marketing guy in Houston. Won editing awards & created obsolete flash websites that have been featured in mags like Sports Illustrated. Studied film & women at FSU during the golden age of hip-hop. Collects records, laserdiscs, sports memorabilia & toys. Father of 2 daughters that are more athletic and popular on YouTube.
Follow @David Astramskas | February 20th, 2013 | 1,098 Views
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If you thought Wade leaving Nike to go to China’s Li Ning was a head scratcher than SMH at him promoting the video game RIFT China. That is until you hear the rumor that he was paid a “8-figure sum” to endorse the product. I personally don’t get the connection at all and doubt it will help sales of the game but if they have marketing dollars to spend then Wade would be crazy not to take it and run for the border…or China.