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Dwyane Wade promotes video game RIFT China for “8-figure sum”

Published on February 20th, 2013 by David Astramskas | 1,077 views



If you thought Wade leaving Nike to go to China’s Li Ning was a head scratcher than SMH at him promoting the video game RIFT China.  That is until you hear the rumor that he was paid a “8-figure sum” to endorse the product.  I personally don’t get the connection at all and doubt it will help sales of the game but if they have marketing dollars to spend then Wade would be crazy not to take it and run for the border…or China.

RIFT-China-poster


About the Author

Astramskiss aka VincentDa aka Expiredpineapples is a digital-marketing guy living in Houston. He’s worked with the NBA, Sprite, ESPN, NBA2K, cool people like LeBron, DWade, Adrian Peterson and Robert Horry, a long list of not-so-cool people and 1 or 2 real s****ty people. Won awards & been featured in mags like Sports Illustrated as a video editor & web developer. Releasing a book in 2014. Studied film & women at FSU during the golden age of hip-hop. .



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