Guinness releases the best basketball beer commercial ever
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Aka VincentDa & RedApples fka Expiredpineapples. My alter-ego is a digital-marketing guy in Houston. Won editing awards & created obsolete flash websites that have been featured in mags like Sports Illustrated. Studied film & women at FSU during the golden age of hip-hop. Collects records, laserdiscs, sports memorabilia & toys. Father of 2 daughters that are more athletic and popular on YouTube.
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NBA athletes usually aren’t good candidates for promoting an alcoholic beverage unless they are retired like Dr J selling Crown Royal or it’s overseas like Shaq (Harbin) and T-Mac (Sedrin) selling Chinese beer. Besides seeing a domestic pro basketball player in a Beer commercial, you also don’t expect to get a warm emotional moment or feeling of inspiration from the genre that capitalizes on humor and sex but in this new Guinness commercial – featuring a group of friends playing basketball in wheelchairs – we do get that, along with a nice twist ending.