Randy Watson Randy WatsonAbout the Author
LA native and employed by Ballislife since Oct. 2017, Randy is an editor and supervisor of the content posted to Ballislife’s various media platforms.

| December 3rd, 2015 | 330 Views

Without a doubt, the Yeezy series owns the sneaker market at this very moment. You can catch any A-list celebrities rocking a pair on a night out or just because they can. The Yeezy series will go down in history as one of the top signature sneaker lines of all time.

Last night Footwear News crowned Kanye West and the adidas Yeezy Boost line “Shoe of the Year”. None other than Kanye of course did the honors of patting his own back, tooting his own horn, and basically doing what he does best, boasting.

Although this marks the second straight year where adidas has produced the shoe of year. The previous shoe that won the award was the adidas Stan Smiths. This year the Yeezy Boost took home the award for 2015. When a company gives you full creative control on your OWN shoe, goods things are bound to happen.

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