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The storied franchise looks to become the Eastern Conference’s first back-to-back NBA champs since the Miami Heat in 2012-13 and has all the ingredients to repeat.
More so, which contender has improved enough to knock the Celtics off? There isn’t a team to point to that projects that much improvement.
The Boston Celtics of 2023-24 rolled to the franchise’s record-setting 18th NBA title and did so in dominant fashion.
The Celtics, coached by 36-year-old Joe Mazzula, were in control in every post-season series and finally got over the playoff hump after losing in the 2022 NBA Finals and in the 2023 Eastern Conference Finals in seven games.
The Celtics upgraded their team with the addition of Jrue Holiday in the 2023 off-season and this off-season retained their eight rotation players.
Retaining the core was the big move, but it came at an expensive price tag, especially after harsher penalties for teams over the luxury tax threshold apply in the 2025 off-season per the league’s current Collective Bargaining Agreement (CBA).
According to ESPN, the Celtics could be heading to a tax bill that is larger than the franchise's projected team salary for 2025-26 ($225 million dollars).
Bet365 | DraftKings | Fanduel | BetMGM | Caesars | BetRivers | |
---|---|---|---|---|---|---|
To Win NBA Title | +300 | +295 | +300 | +310 | +300 | +300 |
The good news for Boston is the franchise has its core entering its NBA prime and has 11 players under contract through 2025-26.
With a bit of luck and health, the Celtics should repeat for the first time since the end of the Bill Russell dynasty in 1968-69, when the player-coach led the storied franchise to titles No. 10 and No. 11 (in 13 seasons) while becoming the youngest head coach to win a title until Mazzula stepped on the scene.
It’s hard to believe, but Larry Bird’s Celtics never repeated in the 1980s and in today’s podcast-centric NBA culture, you would think the Doc Rivers-KG-Paul Pierce-led Celtics teams surely won more than one title (2008) the way they speak publicly on other teams and players? Didn’t they?
Two key factors will play a role in a potential repeat for Boston: Motivation and the moves made by other serious contenders.
The Celtics have plenty of it and did the league’s other contenders improve enough to beat them when it matters in a seven-game series? We don’t see it.
Even in a time of winning, the Celtics are in a transition period, as owner Wyc Grousbeck and his family put its controlling interest in the franchise up for sale in the off-season and the two-tier move is expected to be complete by 2028.
Regardless of whom the controlling owner is after the sale is complete, the new CBA rules will make it awfully tough for dynasties to stay in-tact. That was done purposely in an attempt to bring more parity to a league with plenty of small market teams.
It might work, so for the Celtics the focus is now and the legacy of this team’s core will be enough to get it over the top.
Not only is there team motivation, there is individual motivation as well.
Some long-time NBA insiders feel he’ll never win a NBA MVP, but the Celtics’ front office knows exactly how good and valuable Tatum is to the franchise. The same can be said for bookend forward Jaylen Brown, who signed a supermax 5-year, $303.7 million extension in the summer of 2023.
His ball-handling and turnovers issues are well-chronicled, but he’s one of the best players in the league and complements Tatum so well.
Holiday weakened one of the Celtic’s chief opponents when he came over from the Milwaukee Bucks after the 2022-23 season and with another fine playoff run Holiday could be headed to the NBA Hall of Fame.
He’s not a first ballot type of guy, but he’s in the mold and range of Showtime Lakers guard Michael Cooper, a recent HOF inductee, with his defense and clutch play.
The 34-year-old Holiday is a two-time Olympian has made two all-star teams and been a six-time all-defensive choice. This team could very well help Holiday reach hallowed NBA ground should it repeat.
As far as injuries go, Kristaps Porzingis will be out for the first portion of the regular season, which begins on October 22 at home vs. the New York Knicks, which is one of the serious contenders capable of challenging this Boston unit for supremacy in the Atlantic Division and Eastern Conference.
The Celtics’ core has plenty of experience without Porzingis in the lineup and that will open up playing combinations that Mazzula will utilize down the stretch as the Celtics look to hold home court advantage in the playoffs as it did in 2023-24.
It’s clear the Knicks want to win now, as they mortgaged their future by adding Mikal Bridges from the Brooklyn Nets. Bridges is a durable star who’s blossomed over the past two years and will fit into Tom Thibodeau’s hard-charging style.
The Philadelphia 76ers (47-35 in 2023-24) are in position to challenge both the Celtics and Knicks in their division.
With star guard Tyrese Maxey, who signed a five-year, $204 million extension, MVP candidate Joel Embiid and George in the fold, the 76ers have the necessary firepower to make a serious title run.
George, however, will turn 35 during the 2025 playoffs and has never been the superstar the media make him out to be. Sure, he’s a good player but similar to his coach Doc Rivers, the teams he's led have underachieved more than they have got it done over the years.
What will make this season any different? This 76ers team has a high ceiling, but their basement looms big, too, if things don’t click at the right time down the stretch.
Do the off-season losses of Tobias Harris, Nicolas Batum, and De'Anthony Melton translate to player swaps, or was there truly a big enough upgrade to beat the Celtics?
The 76ers and Knicks have plenty to prove, but the Celtics are going to play like the team with just as much, or more, to prove. That, plus Boston’s proven chemistry, will make all the difference in 2024-25.
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