Get up! The new Air Jordan XX9 commercial starring high flying Russell Westbrook, a dunking Maya Moore and my friend Clifton Malone is another great ad with another great concept from the Jordan brand. With Perk Badger’s “Do Your Stuff” playing in the background, we see how people can use almost any setting to play a variation of hoops or emulate that we are dunking.

Last month, Westbrook unveiled the XX9 sneakers at a Launch Experience in Santa Monica.

 

THE XX9 BEHIND THE SCENES

If you want to learn more about the XX9, check out this cool behind the scenes video with the designers.