I’ve been telling people for years 2K should be using our friends Jesser the Lazer and Kris London along with #WCW favorite Rachel DeMita. They never listened. But, the people behind the best NBA games in the 90s and 00s (bring NBA Street back!) knew it was a good idea. To promote NBA Live 18, EA Sports had Jesser, Kris and a few other popular YouTubers in the gaming community attempt to play cover athlete James Harden in basketball. As expected, hearts and ankles were broken worse than NBA Elite 11 (shout out to Jesus Bynum!).
Here’s the videos, starting with Harden telling the Bucket Squad CEO, “Don’t challenge me 1-on-1.”